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10 Benefits of SEO For Your Business To be frank, every business (especially now) should be working towards building a strong organic presence in the search engines, whether in-house or outsourcing to an expert (hint hint…).  Properly done with user intent in mind, SEO can often work more effectively than most other digital marketing strategies, so read on to see

Recruitment SEO – You Wouldn’t Go To A Sculptor For A Tattoo! It always amazes me how often there can be so much friction between clients and providers of niche services such as SEO. I’ve definitely encountered it and I know for a FACT I’m not the only one. The friction can be two-fold, from the business owner directly and/or

I’m not looking to say one is actually the better option than the other here, this is simply me saying “this is where apps can add MORE value than your website!” Right now, mobile usage will be SOARING. With the sheer amount of people unable to work from office premises, it’s all too easy for people generally to pay a

Is your SEO bod good or bad?? If, like most recruitment businesses you don’t have an in-house SEO function, you’ll need to outsource that to a 3rd party. You can’t not do SEO; you probably don’t have the skillset yourself – so it gets farmed out. BUT…if you don’t understand SEO, and the best practices for it, it can be

As you know there are so many different ways to market your agency but ranking high on Google using SEO is one of the highest ROI, powerful ways to generate more business. If you’re a complete noob to SEO, fear not…I’m about to break down what SEO is and why it’s important. So, “What IS SEO?” Search Engine Optimisation (SEO)

What I think about video job specs. In the old days, job specs or descriptions were…let’s face it – mundane. You know what I mean, all formal, straight talking, sub heading after sub heading, bullet point after bullet point, word after painstakingly typed word. It was hugely difficult to covey any character or personality in them, usually meaning that the

How To Find Those Illusive Candidates Like A Liam Neeson From ‘Taken’ Pro Picture Source:  LinkedIn.com  Hands up who’s seen ‘Taken? If you haven’t, you’ve almost definitely seen the meme. Liam’s character tells his daughter’s kidnapper “I don’t know who you are…I possess a set of very unique skills…I will find you!” Although most of us aren’t trained contract killers or assassins (presumably),

Why You Should Absolutely Outsource! Of course, I’m big advocate of outsourcing work, after all, it’s the back bone of my business. If firms didn’t outsource their SEO to me – I’d have to get a proper job! But I get it, you’re scared of out outsourcing. So many questions. “How can I let go, I’m a control freak”, or “How absurd

Local SEO Case Study  Client Vertical – High St Generalist Client Location – Leeds UK Service Provided – Local SEO Background The Client is a high street generalist agency, predominantly high volume, low margin recruitment. Typical roles are industrial biased – warehouse ops, production, pickers/packers and commercial temp desk. The local, temp market place in which the Client operates is hugely competitive. The labour