In a commercial environment, Google Maps makes it possible for consumers and clients to find your company using a Google search. When activated, your company will appear on Google when customers search for local businesses that provide specific services.
For example, if you are a plumber in Montreal, your company will appear when someone searches for “plumber in Montreal.” Here’s an actual Google Maps example, replete with actual plumbing firms.
How awesome would it be if your company also appeared in local searches? In fact, with a little more SEO, Google will feature your business in the Local Pack, making it even easier to find.
The Local Pack on Google is a “top three” list of the finest local businesses for various queries. Your website, directions to your location, ratings, opening hours, and any other information that may entice potential customers are all included in the listing. However, unless you list your business on Google Maps, it will not appear in the Local Pack results.
Google Maps may be the most significant component of any local SEO campaign because it makes your business easily discoverable in local searches.